ALIGNE x SHEERLUXE
project overview
I supported the Aligne team with their Spring ’26 campaign launch in collaboration with SheerLuxe, working alongside their 1 in-house designer. The campaign was shot before I joined, so my support was needed to finalise the campaign with typography and roll this out across all touch points.
There was a quick turnaround for the OOH campaign, with only a 2 day window to receive the final retouched assets, concept, design and produce the print ready files. I have a strong background in design for print, the start of my design career was soley designing for print, so I was able to understand the technical spec sheet supplied by global and ensure the artwork was set up correctly. After this, we worked on emails, video editing, event design and social graphics whilst also producing BAU design work for Aligne across both digital and print.
MY ROLES
Initial OOH Concepts - 16 and 48 Sheet
OOH Campaign
Final OOH Campaign
Email marketing designed in Figma and built in Klaviyo
Moodboard designs - utilised on email (shown above), website and social
Menu's & Packaging
Each month, Aligne host a breakfast with influencers with a 'no obligation to post' mindset, to help build authentic relationships. The below are some of the menu concepts I designed, plus the final artwork I produced, inclusive of hand drawn illustrations. Alongside this, I worked with the team at Joe & Seph's to produce popcorn for the team to enjoy, whilst watching the Aligne x Sheerluxe campaign launch. I used the cutter Joe & Seph's provided, altering the design as much as I could within their set limitations, to ensure a cohesive identity with the rest of the campaign.
Email marketing designed in Figma and built in Klaviyo
BAU design
Below are some examples of work I produced for Aligne's day-to-day marketing output, alongside working on the campaign.
aligne x sheerluxe
aligne x sheerluxe